I work in publishing, so I get crap pay compared to industry standard. but the workplace rocks so I'm happy. plus there's loads of benefits like phone, car allowance, free flights interstate, working from nz, singapore, hong kong, malaysia, UK or india when I want etc.
i dunno, for me I have to be in a place where I wake up in the morning and feel like goin to work everyday, otherwise I'll just quit. luckily my skills are leet enough that I'll get headhunted, but still, I care not for paypackets, I care more about job satisfaction.